I’m an Engineer from way back, so for me the concept of impedance refers to
“the effective resistance to an alternating electric current arising from the combined effect of ohmic resistance and reactance“.
Translated - it means things and people getting in the way.
As some of you know, I present at conferences and speak to people [...]
By andrew
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Posted July 17, 2008
in opinion
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Tagged facebook, impedance, jonathan macdonald, location, mobile, mobile advertising, mobile impedance effect, mobile industry, mobile monday, vodafone
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For some time now, the Subscriber Identity Module - more commonly known as the SIM - has been pushed away from the limelight to make way for the new ‘shining stars’ such as instant messaging, mobile marketing and social networking. It is now time for the SIM to take a new lease of life and [...]
I met Professor Jonathan Raper at the Navigation and Location Europe 2008 Conference in Amsterdam recently and he has asked me to be part of his upcoming masterclass in mobile search at the City University London.
More information is below and also on Jonathan’s Blog. Perhaps I will see you there?
This one day Masterclass on Tuesday 22nd July will [...]
It’s been over a year since Mobile Monday visited the subject of Location and now is a great time to revisit with a raft of alternate approaches to LBS.
This month’s event is kindly sponsored by Skyhook Wireless and will be held on Monday the 14th of July at the usual venue of the CBI Conference Centre near [...]
Vodafone New Zealand Media release: 30 June 2008
With new local zone from Vodafone, your Vodafone mobile does two jobs, working as both your mobile and your landline.
Once you’ve set up your zone, your mobile becomes your landline when you enter your local zone, and when you leave it becomes your mobile again.
For the first time ever, [...]
By andrew
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Posted June 30, 2008
in PR
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Tagged fixed mobile substitution, fms, home phone, home zone, homezone, lbs, local calling, local zone, location, nz, seeker wireless, SIM, vodafone, vodafone new zealand
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Head over to msearchgroove for my next guest post on location - with a roundup of some emerging location based applications that have started to hit the market.
A summary of the post - titled “Location-Based Social Network Apps Are The Crowd-Pleaser; Is Presence Ready For Prime Time?” is below.
In-Brief: MSG’s favourite LBS pundit Andrew Grill turns [...]
By andrew
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Posted June 16, 2008
in location
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Tagged advertising, bright kite, cell-ID, fire eagle, google, gypsii, locatik, location, location applications, locr, msearchgroove, nokia maps, rummble, ShoZu, skyhook wireless, sniffu, WiFi, yahoo
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…well not really. The summary from the official Google mobile blog reads
“Wireless phones can make and receive calls because they are connected over the air to a nearby cell tower. The phone knows the ID of the cell tower that it’s currently using. If the phone has GPS, the Maps application on the phone sends [...]
I spoke with Bryan Stockwell from Mobile Commerce at the Navigation & Location Europe conference here in Amsterdam and he told me that they are behind the service I mentioned in an earlier post about the Microsoft LIVE local search product in the UK.
Bryan was on a panel I chaired at the Mobile Location Europe 2008 [...]
By andrew
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Posted June 5, 2008
in location
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Tagged cell-ID, cellID, conference, google, lbs, location, mapping, microsoft, mobile commerce, Nokia
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I’m moderating the location stream at the Being-Digital conference in London on June 10th and I was wondering what readers of London Calling see as the hot issues in location.
Here are some initial thoughts - and I’d welcome any comments below
What value do consumers place on location?
Can location information be viewed as inventory?
Is there more value [...]
Microsoft quietly launched a new feature on the mobile version of their live website at http://m.live.comhere in the UK. As you can see from the screenshots below, there is now a “find me” button.
Users in the UK who access m.live.com from their native WAP browser (would not work on Opera Mobile or Opera Mini) are automatically [...]
By andrew
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Posted May 31, 2008
in location
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Tagged cell-ID, google, live, live.com, local search, location, location search, microsoft live, my location, search
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Welcome to All About Symbian readers - looks like we’ve had a flood of traffic from the post by Steve Litchfield titled Ruminations on cell-id location in Nokia Maps 2.0.
I have been using Nokia maps for some time now, and following the launch of their V2.0 beta at Mobile World Congress in Barcelona, I have been [...]
By andrew
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Posted May 26, 2008
in location
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Tagged gmm, google, google mobile maps, gps, lbs, location, location inventory, maps, my location, Navteq, Nokia, nokia maps
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Head over to Telematics Update where Osman Iqbal talks to Andrew Grill from Seeker Wireless and Richard Lee of Creativity Software talk about what it will take for location-based advertising to go mainstream.
Andrew and Richard will be speaking at the Navigation and Location Europe 2008 conference in Amsterdam from June 4-5.
Andrew has been asked to moderate the LOCATION session at the Being Digital event on June 10th in London.
This looks to be a very exciting event, as it packs in 7 digital themes (advertising, identity, content, location, social, retail and search) which cover the full range of “being digital”. In addition, the event aims to [...]
By andrew
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Posted May 20, 2008
in conference
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Tagged advertising, BAFTA, being digital, content, digital, identity, location, mashup, mobile, retail, search, social
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I found a fascinating article in a recent edition of Newsweek called Emotional Connections. The article describes an installation at the New York Museum of Modern Art called New York Talk Exchange. Here, MIT have been provided with real time phone records from AT&T and they have a live map of the different connections happening [...]
By andrew
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Posted April 20, 2008
in opinion
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Tagged advertising, Exchange, geography, geography of power, gps, gsma, location, MIT, mobile, Modern, Museum, new, new york museum of modern art, NYTE, power, profiling, time, user, York, youtube
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Over at mobileljones.com you will find this week’s Carnival of the Mobilists, where you will see a reflection of mobile’s push to data and multimedia in 2008, and how handset companies, former handset companies, internet companies, new entrants and social networking giants are all involved in mashups of services.
Once again, the mobile world’s finest provide their [...]
By andrew
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Posted April 14, 2008
in carnival
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Tagged carnival, carnival of the mobilists, facebook, google, lbs, location, mash, mobile, mobilejones, wireless
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Andrew will be speaking at the Navigation and Location Europe 2008 conference, organised by Telematics Update magazine on June 4th - 5th at the Marriott Hotel in Amsterdam. Built on the long running success of 4 years of navigation conferences, Navigation and Location Europe 2008 represents the next step forward for the industry. Joining Nokia, [...]
By andrew
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Posted April 6, 2008
in applications, conference, location, mobile, speaking
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Tagged conference, lbs, location, navigation, telematics, update
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The article in the Times states “Husbands who are not where they are supposed to be could soon be in danger of being “sniffed” out by a mobile phone service that gives suspicious partners an electronic map showing the location of their spouse.” The service is apparently coming to the UK soon, from US company [...]
By andrew
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Posted April 1, 2008
in applications, location, mobile, privacy
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Tagged facebook, lbs, liberty, location, media, networking, online, sniff, social, times, tracking
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When not doing my day job, or spending time with my family, I have been looking at a range of new and developing location based social network applications designed for the mobile. A summary of each one is presented below with links to their websites. What I have seen in the first few months of [...]
By andrew
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Posted March 30, 2008
in applications, location, social networking
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Tagged fireeagle, geotag, go, google, gps, gypsii, jaiku, locatik, location, locr, Loki, mobile, networking, Nokia, presence, rummble, ShoZu, skyhook, social, wireless, yahoo, zonetag
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Over at Gigaom, a story about SiRF Technologies laying off workers has started a discussion around “the end of the GPS party”. Read the full article here
Quoting from Gigaom “SiRF Technology (SIRF), a San Jose, Calif.-based maker of GPS chips, this morning said it was cutting jobs and trying to restructure its business due to [...]
By andrew
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Posted March 25, 2008
in location, mobile
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Tagged eagle, fire, google, gps, location, mobile, navigation, networking, pnd, sirf, social, yahoo
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With the increase in the launch of mobile versions of social networking sites such as
m.facebook.com
m.linkedin.com
m.twitter.com
m.youtube.com
m.myspace.com
(ps notice a pattern here - no .mobi extension for these major sites - does this point to the fact that consumers will decree dot m is the winner)
..it got me thinking about the link between the PC version of a [...]
By andrew
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Posted March 23, 2008
in advertising, applications, gps, location, media, mobile, social networking
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Tagged cellID, facebook, gps, lbs, location, Loki, mobile, networking, social, WiFi
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A few weeks ago I read about the new Yahoo! location initiative called Fire Eagle. Being a practitioner in the Location industry, I rushed to the site, only to find I needed an invitation. Luckily David Recordon from sixapart (movable type) was kind enough to send me one. For those of you trying to get [...]
By andrew
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Posted March 16, 2008
in advertising, applications, gps, location, mobile, social networking
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Tagged aware, dopplr, eagle, fire, fireeagle, gps, lbs, location, skyhook, sms, WiFi, wireless, yahoo
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I noticed a story (with accompanying video) on the BBC Click website titled Rise and rise of the GPS mobile.
Like many stories at the moment about GPS, the author makes a few generalisations.
In the closing paragraphs, the BBC reporter Marc Cieslak notes
“This location based technology does throw up the potential for annoying features however.
If retailers [...]
By andrew
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Posted March 9, 2008
in advertising, gps, location, mobile, social networking
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Tagged ads, advertising, advertisment, detection, gps, Local, location, maps, mobile, navigation, Nokia
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This week’s rich instalment of all things mobile is available over at the Skydeck Blog with contributions from John Puterbaugh from Nellymoser lays down a concise yet thorough review of the 700 mhz auction that defines openness, reviews Google’s impact, explains what is at stake, and addresses what it will all mean for the future of [...]
By andrew
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Posted January 28, 2008
in carnival
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Tagged barcelona, broadband, carnival of the mobilists, conference, convergence, davos, Discovery, eric schmidt, google, industry, internet, lbs, Local, location, mobile, mobilists, monday, msearch, mylocation, navigation, search, wireless, world
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Much has been written on the “Davos Effect”, where the musings at this annual event from senior executives of large companies such as Google and Sony actually become true, or at least offer a window into the current thinking or focus of a particular company or industry segment.
By now, many of you will have read the summary [...]
By andrew
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Posted January 27, 2008
in opinion
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Tagged 2008, 3G, advertising, advertisment, broadband, conference, consumer, convergence, creative, davos, Eric, gmm, google, gps, handsets, industry, internet, lbs, location, mapping, marketing, microsoft, mobile, mylocation, navigation, positioning, predictions, privacy, Schmidt, search, social networking, web, wireless
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I caught the release from Reuters Google CEO bullish on mobile Web advertising which quotes from Eric Schmidt’s speech at Davos.
Of interest, and quoting directly from the Reuter’s release…
The arrival of a truly mobile Web, offering a new generation of location-based advertising, is set to unleash a “huge revolution”, Google Inc Chief Executive Eric Schmidt said [...]
By andrew
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Posted January 26, 2008
in mobile
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Tagged advertising, conference, davos, Eric, gmm, google, gps, internet, Local, location, mobile, mylocation, positioning, Schmidt, search
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As a non iPhone user, I almost missed the news from Steve Job’s Mac World address that the iPhone would be receiving new firmware. Because I don’t own the device, I have no need to update the firmware, but reading this official Google blog post, something caught my eye.
Then over the next few days others commented [...]
By andrew
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Posted January 20, 2008
in location
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Tagged advertising, apple, google, google my location, gps, iphone, lbs, Local, location, london, mapping, maps, marketing, mobile, mylocation, positioning, skyhook
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Over on the excellent MSearch Groove website, Peggy Anne Salz gives us a preview of a very interesting report to be released at Mobile World Congress in Barcelona next month. The real attraction is the Netsize survey, the company’s first-ever online poll of some 1,800 industry professionals.
Two key takeouts - respondents to a survey for the Netsize Guide (a [...]
A recent article from the Associated Press “Privacy Delays Ad Targeting on Phones”, and widely circulated on the news wires caught my eye as it highlights some of the current issues facing mobile advertising and in particular location based advertising.
The Media often write about how location can be easily combined with other demographic and customer [...]
Following on from my earlier post on the new My Location feature on Google Mobile Maps, and after having used the application for the last month, I thought I’d provide an update on usability in a range of real world situations.
While I have been testing it everywhere I have travelled in December (London, Bristol, Athens, [...]
As the year comes to a close, I thought I would offer my predictons for the mobile industry in 2008.
• Two words – Mobile Internet – by the end of 2008, operators will be offering flat rate mobile internet. The “trials” of £10/month for 3GB data etc will have proved extremely successful and everyone will be [...]