RSS    HOME
LONDON CALLING > thoughts on mobile advertising, mobile location & social networking

Firxt.com - a new Australian mobile search website

I received an email via my contact form this morning from Andrew Gray in Melbourne about a new mobile search engine called Firxt.
As I’m always happy to help Aussie startups, I’ve posted the information here as well as a bit from his about page.  Why not point your mobile browser at www.firxt.com and give a try?
Hi [...]

The Gruen transfer - brilliant Australian tv show about advertising

I came across a hidden gem today - the Australian Broadcasting Corporation (the ABC - an equivalent of the BBC) have a show called The Gruen Transfer.  While some of the London Calling readers know I am an Australian living in London, many of my readers are in the Northern hemisphere, and so would not have [...]

Andrew Grill featured in “The Australian” 18th July 2006

Appeared in The Australian July 18, 2006
Permission obtained from Author to reproduce in full here.
Private details such as age, sex and income have always been valuable in the competitive commercial world. The more you know about your customers the better.
Now another item is fast becoming the must-have personal detail - their location. Advances in mobile technology [...]