Debate will continue about what “screen” mobile is - Nokia have crafted a clever 2 minute video, embedded below that argues:
1st screen = cinema
2nd screen = TV
3rd screen = internet
4th screen = mobile
Whichever screen it is, the mobile will continue to dominate our daily lives. A good thing in my opinion.
If someone had said to [...]
I’ve been a big fan of Tomi Ahonen’s writing and approach for a while now, and so I am excited that his new book, Mobile as 7th of the Mass Media has just been released.Â
You can download a 30 page extract of the first chapter, or do what I have done, pre-order the bookat Futuretext.
The [...]
By andrew
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Posted August 31, 2008
in mobile
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Tagged 7th mass, Chetan Sharma, communities, communities dominate brands, futuretext, mass media, mobile, mobile advertising, Mobile as 7th of the Mass Media, mobile strategy, new book, recommended reading, strategy, Tomi Ahonen
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Marketing Week is reporting that 3 are going to launch a “Facebook phone” for Christmas. Quoting from the report:
Mobile operator 3 is launching the first handset to have a “Facebook button” that will take users directly to the site. It will be part of an “ultimate handset”, which will be launched for Christmas.
It is the first [...]
When Motorola purchased Goodlink, those of us using Nokia devices with Goodlink were rightly concerned that Motorola would downgrade, or stop support for Nokia/Symbian devices because Motorola is a direct competitor of Nokia.
[ For those not familiar with Good, it's better than Blackberry and provides simply the best corporate push email experience around. ]
When Good [...]
By andrew
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Posted August 17, 2008
in mobile, push email
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Tagged blackberry, E71, gmm, good mobile messaging, goodlink, goodlink 5, Nokia, nokia e71, push email, symbian
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Andrew will be speaking at the Navigation and Location Europe 2008 conference, organised by Telematics Update magazine on June 4th - 5th at the Marriott Hotel in Amsterdam. Built on the long running success of 4 years of navigation conferences, Navigation and Location Europe 2008 represents the next step forward for the industry. Joining Nokia, [...]
By andrew
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Posted April 6, 2008
in applications, conference, location, mobile, speaking
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Tagged conference, lbs, location, navigation, telematics, update
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The article in the Times states “Husbands who are not where they are supposed to be could soon be in danger of being “sniffed” out by a mobile phone service that gives suspicious partners an electronic map showing the location of their spouse.” The service is apparently coming to the UK soon, from US company [...]
By andrew
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Posted April 1, 2008
in applications, location, mobile, privacy
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Tagged facebook, lbs, liberty, location, media, networking, online, sniff, social, times, tracking
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Over at Gigaom, a story about SiRF Technologies laying off workers has started a discussion around “the end of the GPS party”. Read the full article here
Quoting from Gigaom “SiRF Technology (SIRF), a San Jose, Calif.-based maker of GPS chips, this morning said it was cutting jobs and trying to restructure its business due to [...]
By andrew
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Posted March 25, 2008
in location, mobile
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Tagged eagle, fire, google, gps, location, mobile, navigation, networking, pnd, sirf, social, yahoo
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With the increase in the launch of mobile versions of social networking sites such as
m.facebook.com
m.linkedin.com
m.twitter.com
m.youtube.com
m.myspace.com
(ps notice a pattern here - no .mobi extension for these major sites - does this point to the fact that consumers will decree dot m is the winner)
..it got me thinking about the link between the PC version of a [...]
By andrew
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Posted March 23, 2008
in advertising, applications, gps, location, media, mobile, social networking
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Tagged cellID, facebook, gps, lbs, location, Loki, mobile, networking, social, WiFi
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A few weeks ago I read about the new Yahoo! location initiative called Fire Eagle. Being a former practitioner in the Location industry, I rushed to the site, only to find I needed an invitation. Luckily David Recordon from sixapart (movable type) was kind enough to send me one. For those of you trying to [...]
By andrew
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Posted March 16, 2008
in advertising, applications, gps, location, mobile, social networking
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Tagged aware, dopplr, eagle, fire, fireeagle, gps, lbs, location, skyhook, sms, WiFi, wireless, yahoo
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I noticed a story (with accompanying video) on the BBC Click website titled Rise and rise of the GPS mobile.
Like many stories at the moment about GPS, the author makes a few generalisations.
In the closing paragraphs, the BBC reporter Marc Cieslak notes
“This location based technology does throw up the potential for annoying features however.
If retailers [...]
By andrew
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Posted March 9, 2008
in advertising, gps, location, mobile, social networking
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Tagged ads, advertising, advertisment, detection, gps, Local, location, maps, mobile, navigation, Nokia
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I caught the release from Reuters Google CEO bullish on mobile Web advertising which quotes from Eric Schmidt’s speech at Davos.
Of interest, and quoting directly from the Reuter’s release…
The arrival of a truly mobile Web, offering a new generation of location-based advertising, is set to unleash a “huge revolution”, Google Inc Chief Executive Eric Schmidt said [...]
By andrew
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Posted January 26, 2008
in mobile
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Tagged advertising, conference, davos, Eric, gmm, google, gps, internet, Local, location, mobile, mylocation, positioning, Schmidt, search
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Since my recent post on USB dongles vs Coffee shop WIFi Will the 3G mobile broadband “dongle” kill the WiFi hotspot market?, I received a number of follow up posts following the post being published on Carnival of the Mobilists.
Dean Bubley of Disruptive Analysis had a similar theme to his post on Joining the 3G [...]
By andrew
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Posted January 20, 2008
in mobile
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Tagged 3G, 3G stick, broadband, carnival, coffee, dongle, hsdpa, hspa, mobile, mobilists, starbucks, USB, vodafone, WiFi
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I have been seeing a lot of m. web addresses spring up for mobile sites lately such as m.dopplr.com but fewer .mobi addresses, and I am interested in understanding what the trends are for mobile website naming conventions and which one will win in the end.
In thinking about this from a usability point of view, [...]
I just had a look at the new Google My Location service launched this week. Being a Location expert, I have been looking closely to see how well it works. On first pass, it is quite similar to the Psiloc Locatik service launched at the Symbian Smartphone show in London in October.
The raw inputs to the service [...]
I was in the Selfridges Carphone Warehouse store on the weekend in Oxford street, and I happened to walk past the in-store iPhone stand (shown on the left). As I was playing with one of the iPhones on display, I overheard the sales pitch from one of the young sales people to a couple of [...]
Saw this very smart piece of digital outdoor from CBS Outdoor who look after advertising on the underground system in London. It really shows you how digital creative will transform outdoor - well it made me stop, look and take a video of it!
This creative is being played out on High Definition flat panel LCD [...]