This week amongst all the turmoil on the financial market, one thing is sure - the Carnival of the mobilists is here to present the best in mobile. This week it is hosted over at the phones show (aka the smartphone show).
One major theme in recent times has been mobile advertising and this Carnival is no [...]
On Wednesday 24th September, I was among the presenters invited to speak at the British Computer Society’s evening on Mobile Location Based Services in London.
The event was organised by the British Computer Society, North London Branch, in association with the BCS Geospatial Specialist Group.
I was joined by Justin Davies from NinetyTen, and Gary Gale from [...]
On October 7th and 8th in Budapest, the Mobile Marketing Association will be holding their regular forum program. I will be attending so if you are going, please contact me so we can arrange to meet at the forum.
The speaker lineup and range of topics covered is impressive. Listed below are just some of the speakers [...]
The next mashup* Event is quite timely given the recent Android / T-Mobile / G1 phone launch.
Tony Fish, Simon Grice and the mashup* crew do a great job in planning and staging these events. I first became involved when invited to chair the location panel at Being-Digital in June.
If you are in London on September 30, [...]
Following on from my post and review of a recent Nielsen Mobile report, I read their September 2008 report “Realizing Potential: Overcoming Barriers to the U.S. Mobile Advertising Market” which contains a section outlining what they believe is holding mobile advertising back.
I read this part of the report and kept saying “yes, yes yes” back to the [...]
I picked up some interesting mobile advertising stats via marketingcharts.com from a recent (July 2008) Nielsen mobile study called Critical Mass The Worldwide State of the Mobile Web.
Key takeaways from the report included
The US, UK and Italy are leaders in mobile internet penetration, with 15.6% of mobile subscribers in the US, 12.9% of subscribers in the UK and 11.9% [...]
On Wednesday 24th September, the British Computer Society (BCS) will be hosting an evening on Location Based Services - details are below:
Wednesday 24th September 18:15 - 20:00
BCS London
1st Floor, The Davidson Building 5 Southampton Street
London, WC2E 7HA
This is free event sponsored by the BCS North London Branch:
Mobile Location-Based Services (LBS) have been ‘the next big thing’ [...]
Over at spotlightideas.co.uk, Eamon Mahony has been burning the midnight oil to compose a list of the top 250 Top 250 Blog Posts in Advertising, Marketing, Media & PR, following on from his earlier list The Top 100 Advertising, Marketing, Media & PR Blogs.
It is well worth a read - head over to Spotlight Ideas now [...]
Debate will continue about what “screen” mobile is - Nokia have crafted a clever 2 minute video, embedded below that argues:
1st screen = cinema
2nd screen = TV
3rd screen = internet
4th screen = mobile
Whichever screen it is, the mobile will continue to dominate our daily lives. A good thing in my opinion.
If someone had said to [...]
Over at MobiAd news, Jim Cook alerted me to an interview with Google’s CEO, Eric Schmidt where he was recently interviewed on CNBC’s Mad Money with Jim Cramer.
Jim has a very good analysis of the interview so I won’t repeat it here, apart from this quote from Eric below:
“We can make more money in mobile than [...]
This week’s carnival of the mobilists is hosted by Judy Breck over at Golden Swamp.
This week as always the topics are as diverse as 15 Tips To Create Value For Mobile, 12 ways to promote your mobile web site. and my post about a new mobile Twitter clientfrom mobileways.
In her post, Personal vs. Shared Spaces, Sarah [...]
As both a mobile evangelist and keen twitter user, I have been searching for the best mobile twitter client - and had not had much luck until now.
The m.twitter.com web version of twitter is ok, and I have also tried java clients such as tiny twitter but they have not given me the mobile twitter experience [...]
London Calling has a wide and varied audience, and sometimes on the comments section on individual posts we see some real gems.
Last week, Rainer Simon at BlogLoc left a comment on my Locatik service launch post about his own location service.
Curious to find out more, I headed over to www.blogloc.com to satisfy my curiosity.
Rainer told [...]
This week’s Carnival of the Mobilists #139 is hosted at MobScure in beautiful Vancouver, British Columbia. Here, many are finally discovering the joy of 3G and mobile lifestyle with the new iPhone, which is extremely popular (random fact - the Nokia flagship N96 has been designed right here at the local Nokia R&D facility).
Visit MobScure [...]
I’ve been a big fan of Tomi Ahonen’s writing and approach for a while now, and so I am excited that his new book, Mobile as 7th of the Mass Media has just been released.
You can download a 30 page extract of the first chapter, or do what I have done, pre-order the bookat Futuretext.
The [...]
Ofcom(the UK telecoms, TV, radio and spectrum regulator) has published an initial consultation document assessing how the mobile sector delivers on the needs of UK citizens and consumers and posing questions about the future of competition and regulatory policy.
Ofcom’s aims for the sector are to ensure that:
consumers get the best choice and value for money [...]
A Gartner report published today predicts that Mobile Advertising market alone will be worth Over $12 Billion by 2011. Wow - big numbers here.
Quoting from the report
“Telecom carriers around the world are turning their attention to advertising as a potential source of revenue, according to Gartner Inc. Gartner forecasts that the worldwide mobile advertising market [...]
Marketing Week is reporting that 3 are going to launch a “Facebook phone” for Christmas. Quoting from the report:
Mobile operator 3 is launching the first handset to have a “Facebook button” that will take users directly to the site. It will be part of an “ultimate handset”, which will be launched for Christmas.
It is the first [...]
Since the Symbian smartphone show in 2007, I have been trialing the Locatik location based social networking service from the team at Psiloc.
These are the guys who are well known for developing quality symbian software including psiloc connectwhich is the first application I load onto any new Nokia.
It has now been released as version 1.0 and [...]
Following on from my post about ComTel launching SMSPup in Australia, the media kit they sent me included research from 6500 of their opt-in members conducted in August 2008.
The results from the survey make interesting reading - and are for the Australian market:
• 50% would consider receiving ads to their mobile if they were relevant [...]
Much has been written in UK newspapers about the “Aldi effect” - as consumers tighten their belts due to the global credit crunch and tougher domestic conditions in the UK and switch to lower cost retailers to save money.
Traditional retailers such as Tesco are acutely aware of this phenomenon and are plotting to counter the Aldi [...]
This week’s Carnival of the Mobilists is back at MobHappy - actually where it all started back in October 2005. Since then, the Carnival has thrived as a place to showcase the best writing about mobile in the blogosphere. Featured this week is my post on the new Google Gears geolocation API.
Head over to MobHappy to read the [...]
As foreshadowed by Charles Wiles at the Mobile Monday London event in July, and as announced on the Google Mobile official blog as well as on Charles’ blog, the Google Gears API is now location enabled for both desktop browsers (via IP address) as well as mobile browsers (windows mobile only at the moment) using cell-ID or GPS.
This [...]
Well, this has absolutely nothing to do with this blog, also called London Calling but I thought I’d upload the press release anyway.
Press Release: Mayor seeks ‘wow’ factor for London 2012’s legacy
Mayor of London Boris Johnson has today called on businesses and organisations from around the world to submit truly ground-breaking ideas to contribute to [...]
As reported over at Brand Republic, Sky has appointed its first head of mobile advertising, recruiting former AOL head of mobile Tim Hussain.
In addition, Sky has promoted David Gibbs to general manager for mobile.
The two appointments follow the recent announcement that Emma Lloyd, business development director at Sky, will take overall responsibility for mobile, in [...]
